Current Branding Material
visual identity you would like to restyle, gather lots of examples of current branding material
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This is the original logo. I think I could make this logo more eye catching to appeal to new customers.
I like the fact that the BMW logo has still got the same aspects from the original logo but they have managed to make it sleeker an a lot more simple with the plain font. You can easily distinguish any bmw logo.
I think that the text could be spread out more to make it be more legible.
I like the fun, bubbly typography used on this logo. The orange is a fun colour and the dark blue compliments it nicely.
I like the use of the negative space in this logo. I think the typography could be a bit more legible, but they are trying to go with a flowy, smooth font. A sharp font wouldnt work well.