a young man holding a soccer ball in front of his face
Save
ppa.com

The Joy of Letting go | Professional Photographers of America

Some in the high school senior portrait niche might call her crazy, but Nicki Hufford made a bold move last year and dropped her model program. Long heralded as the tried-and-true bastion of a thriving senior business, these programs have granted brands coveted access to high school hallways through the lips and Instagram accounts of small armies of free marketers. But a couple of years ago, Hufford sensed change on the wind in what she calls her “big small town” of Warren, Ohio.

Comments

No comments yet! Add one to start the conversation.