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HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT  135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT 135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT  135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT 135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT  135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT 135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT  135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

HANDARBETETS VÄNNER / FRIENDS OF HANDICRAFT 135-year-jubilee identity redesign. We developed a contemporary, yet timeless identity with a strong connection to the institution’s activity. The project included a new logotype with a thorough graphic standards manual, detailed patterns and graphic elements that created a toolbox which could be easily applied across all brand touch points from products, stationaries, packaging, advertising, online appearance and physical environments.

AVRIL VOYAGE Graphic identity for the French-Chinese start-up luxury travel agency Avril Voyage.  Avril Voyage’s brief was to include the Eiffel tower, the number 4 and a heart in the logotype. They also wanted to be abel to use the logotype in different layouts and for different purposes. Therefore, I created three possible layouts for the logotype in CMYK and metallic for print, and RBG for digital usage.

AVRIL VOYAGE Graphic identity for the French-Chinese start-up luxury travel agency Avril Voyage. Avril Voyage’s brief was to include the Eiffel tower, the number 4 and a heart in the logotype. They also wanted to be abel to use the logotype in different layouts and for different purposes. Therefore, I created three possible layouts for the logotype in CMYK and metallic for print, and RBG for digital usage.

AIRSHOPPEN As a part of a global branding project for Thomas Cook Group plc, M Lithvall was asked to create web guidelines for Airshoppen in line with Thomas Cook’s graphic identity. We also created templates for Airshoppen’s catalogue inspiration pages.

AIRSHOPPEN As a part of a global branding project for Thomas Cook Group plc, M Lithvall was asked to create web guidelines for Airshoppen in line with Thomas Cook’s graphic identity. We also created templates for Airshoppen’s catalogue inspiration pages.

M Lithvall has created a new visual identity for Dedikerade Viner — logo and symbol design, typeface, colour palette, brand photography and copywriting. We also provided user experience design, digital design, art direction and production for Dedikerade Viner’s first e-Commerce site. The site was responsively designed to be full-scaling across desktop, mobile, and tablet touch points.

M Lithvall has created a new visual identity for Dedikerade Viner — logo and symbol design, typeface, colour palette, brand photography and copywriting. We also provided user experience design, digital design, art direction and production for Dedikerade Viner’s first e-Commerce site. The site was responsively designed to be full-scaling across desktop, mobile, and tablet touch points.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

SPRING 2015 AT HANDARBETETS VÄNNER/FRIENDS OF HANDICRAFT Recognition makes people remember and revisit. Therefore, for the spring of 2015, we created a full-service, integrated concept for Handarbetets Vänner / Friends Of Handicraft. The concept was applied to a series of events including Formex Design trade fair, Stockholm Furniture Fair and Handarbetets Vänner / Friends Of Handicraft Open House.

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